Ecommerce reporting
Store revenue and ad spend in one report.
Shopify, Google Ads, Meta Ads and Mailchimp in one report. Revenue, orders, average order value and customers, next to spend and email performance.
app.luminainsights.co/dashboard/ecommerce-dashboard
Synced today
Sample data · Last 30 days
Demo workspace · Ecommerce
Last 30 days Edit layout Share
Revenue
$412,880
+18.4%
Orders
3,412
+14.1%
Average order value
$121.00
+3.8%
Ad spend
$48,730
+6.1%
Revenue · last 30 days
vs previous 30
This period Previous
AI insights
Draft — edit before sending
- Revenue grew faster than ad spend — blended return is improving.
- One product line is driving orders but pulling average order value down.
- Email is the strongest non-paid source of orders this month.
Top products
By revenue
NameOrdersRevenue
- Everyday Tote — Black612$74,200
- Merino Crew — Navy488$61,400
- Trail Runner — v2402$52,800
- Canvas Weekender318$41,900
Revenue by source
Shopify + connected channels
- Paid search34%
- Organic28%
- Paid social24%
- Email14%
Shopify
store data
Revenue + AOV
orders and customers
Modelled
revenue
Daily
sync
What's inside
Every capability you need, one unified feature.
Shopify
Revenue, orders, average order value and customers, connected with Shopify OAuth.
Ad spend alongside
Google Ads and Meta Ads spend, clicks and conversions next to store revenue.
Modelled revenue
Modelled revenue from GA4, Google Ads and Shopify data.
Email performance
Mailchimp campaign opens and clicks, subscribers and list growth.
Goal pacing
Set revenue or order goals and see whether each is on track, behind or at risk.
How it works
From setup to shipped, in four steps.
01
Connect commerce
Shopify by OAuth, and Mailchimp for email.
02
Add paid channels
Google Ads and Meta Ads.
03
Set goals
Track revenue and orders against your targets.
04
Ship
Revenue, orders and spend in every client report.
FAQ
Questions, answered.
Not today. MMM is on the roadmap as something the team is exploring; it is not built.
Shopify. Other store platforms, such as WooCommerce, are not supported.
Related features
Solutions
Ship your next client report with Lumina.
Connect your data. Pick a template. Add your branding. Hit send.
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