Ecommerce brands
Spend → revenue, end-to-end.
Shopify, Meta, Google and TikTok in one place. Blended ROAS, CAC and revenue by channel — one dashboard the CMO, the CFO and the paid lead all read the same way.
app.luminainsights.co/dashboard/ecommerce-dashboard
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Sample data · Last 30 days
Demo workspace · Ecommerce
Last 30 days Edit layout Share
Revenue
$412,880
+18.4%
Orders
3,412
+14.1%
Average order value
$121.00
+3.8%
Ad spend
$48,730
+6.1%
Revenue · last 30 days
vs previous 30
This period Previous
AI insights
Draft — edit before sending
- Revenue grew faster than ad spend — blended return is improving.
- One product line is driving orders but pulling average order value down.
- Email is the strongest non-paid source of orders this month.
Top products
By revenue
NameOrdersRevenue
- Everyday Tote — Black612$74,200
- Merino Crew — Navy488$61,400
- Trail Runner — v2402$52,800
- Canvas Weekender318$41,900
Revenue by source
Shopify + connected channels
- Paid search34%
- Organic28%
- Paid social24%
- Email14%
The problem
Ecommerce reporting is broken in three places at once.
- Platform numbers (Meta ROAS, Google ROAS) don't reconcile with Shopify revenue. Trust erodes.
- LTV and CAC are in a spreadsheet an analyst maintains. Nobody else can answer ‘is this scaling?'
- Contribution margin lives in finance. Nobody gives paid media a view that includes COGS.
- Attribution windows change every six months and nobody has time to rebuild the model.
13
connected sources
1
blended revenue view
Daily
automatic sync
14 days
free trial
What you get
Built for how your team actually runs the work.
Shopify + ecommerce core
Orders, products, cohorts and returns, synced daily from Shopify.
Spend and revenue side by side
Shopify revenue next to ad spend from every connected channel, in one view.
Blended ROAS and CAC
Platform spend measured against Shopify revenue, not against each platform’s own attribution.
Channel breakdowns
Revenue, orders and spend split by channel, campaign and product.
Client-ready delivery
Branded PDF exports and white-label portals, on the cadence you set.
Executive + operator views
One dashboard for the CEO. One for the growth lead. Same data, different altitude.
Channels covered
Every data source your team pulls from.
Ecommerce
- Shopify
Email
- Mailchimp
Paid
- Meta Ads
- Google Ads
- TikTok Ads
See your real blended ROAS on your own data.
Connect your data. Pick a template. Add your branding. Hit send.
14-day free trial · No credit card · Live onboarding included