Lumina
Swydo alternative

Looking for a Swydo alternative?
Meet Lumina.

Tired of Swydo's dated UI? Compare Lumina's AI-powered reporting platform with Swydo on features, AI and client portals.

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app.luminainsights.co/dashboard
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Sample data · Last 30 days
Demo workspace · Cross-channel overview
Last 30 days Edit layout Share
Sessions
84,210
+12.4%
Organic clicks
28,402
+11.7%
Ad spend
$48,730
+6.1%
Conversions
1,904
+18.2%
Sessions · last 30 days
This period Previous
AI insights
  • Organic clicks up 11.7%, led by the /guides pages.
  • Paid CPC is up 9% month on month — worth a look at match types.
  • Conversion rate improved on mobile for the third week running.
Top channels
NameSessionsConv.
  • Organic search28,402612
  • Paid search19,880540
  • Paid social16,240402
  • Direct11,905218
Sessions by device
  • Mobile58%
  • Desktop34%
  • Tablet8%
Why switch from Swydo

Why agencies move to Lumina.

01
A product, not a dashboard kit

Swydo is a dashboard-and-report generator. Lumina is a platform, dashboards are one feature, not the whole product.

02
AI-native, not bolted on

Lumina AI is built into every report, dashboard and workflow rather than sold as a separate add-on.

03
Modern UI that sells for you

Lumina portals and decks carry your brand and are designed to be put in front of clients.

04
Client portals, not just PDFs

Swydo specialises in scheduled PDFs. Lumina adds portals your clients log into between reports.

05
Organic social and ecommerce in the same report

13 data sources, including organic Instagram, Facebook, LinkedIn, YouTube and TikTok next to Google Ads, Meta Ads and Shopify.

Feature comparison

Lumina vs Swydo.

Lumina Starter starts at $39/mo billed annually. Check Swydo's current pricing on their own site — we don't restate competitor prices that can change without notice.

CapabilityLuminaSwydo
AI-generated executive summaries
AI anomaly detection
Client portals (branded)
Cross-channel attribution
White-label custom domain
TikTok + Klaviyo + Shopify integrations
Free migration

Moving from Swydo? Our team handles it.

Integrations wired, templates rebuilt, client portals cloned. Free on Growth and above for teams with 5+ client workspaces.

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FAQ

Switching from Swydo? Read this.

No, it's reliable. The core issue isn't stability; it's that Swydo feels like a 2013 product in a 2026 market. Modern agencies need AI, portals, and a UI that positions them upmarket.
For many agencies, yes: integrations, scheduling, templates, white-label, reports and dashboards are all built in. Check that your data sources are among Lumina's 13 before you switch.
Lumina tracks goals per client and shows pacing as on track, behind or at risk, alongside daily anomaly checks sent to email, Slack or webhook.
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See why agencies leave Swydo for Lumina.

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