Lumina
Whatagraph alternative

Looking for a Whatagraph alternative?
Meet Lumina.

Whatagraph has charts. Lumina has intelligence. Compare features, AI insights, pricing, and client portals side-by-side.

app.luminainsights.co/dashboard
Synced today
Sample data · Last 30 days
Demo workspace · Cross-channel overview
Last 30 days Edit layout Share
Sessions
84,210
+12.4%
Organic clicks
28,402
+11.7%
Ad spend
$48,730
+6.1%
Conversions
1,904
+18.2%
Sessions · last 30 days
This period Previous
AI insights
  • Organic clicks up 11.7%, led by the /guides pages.
  • Paid CPC is up 9% month on month — worth a look at match types.
  • Conversion rate improved on mobile for the third week running.
Top channels
NameSessionsConv.
  • Organic search28,402612
  • Paid search19,880540
  • Paid social16,240402
  • Direct11,905218
Sessions by device
  • Mobile58%
  • Desktop34%
  • Tablet8%
Why switch from Whatagraph

Why agencies move to Lumina.

01
Intelligence, not just visualization

Whatagraph's superpower is charts. Charts don't retain clients, insights do. Lumina AI generates the executive narrative and next-action recommendations.

02
Attribution that holds up in a client meeting

Lumina ships real cross-channel attribution. Whatagraph stitches data sources but leaves attribution to you and your spreadsheet.

03
Client portals beyond PDFs

Whatagraph's client delivery is largely PDF and shareable links. Lumina adds portals your clients log into between meetings.

04
AI that writes, not just summarizes

Lumina AI writes the full executive summary in your agency's voice. Whatagraph's AI is a summarization layer on charts.

05
Faster setup and migration

Our migration team moves Whatagraph workspaces for free. Most migrations take 3–7 days.

Feature comparison

Lumina vs Whatagraph.

Lumina Starter is $39/mo and Growth $79/mo, billed annually. Check Whatagraph's current pricing on their own site.

CapabilityLuminaWhatagraph
AI executive summary in agency voice
Anomaly detection + recommendations
Cross-channel attribution
Client portals
White-label custom domain
Search, analytics, ads, social, ecommerce and email sources
Free migration
Free migration

Moving from Whatagraph? Our team handles it.

Integrations wired, templates rebuilt, client portals cloned. Free on Growth and above for teams with 5+ client workspaces.

FAQ

Switching from Whatagraph? Read this.

Their design is strong. But polish without intelligence is a dashboard gallery. Lumina's premium UI is backed by AI that changes how clients consume your reports.
No. We rebuild every template you rely on. Client-facing links are redirected and brand-matched so clients don't see a transition.
Lumina exports to PDF and CSV today, and outbound webhooks can push events to your own systems. A public REST API is on the roadmap — if BI piping is a requirement, tell us before you buy.

See why agencies leave Whatagraph for Lumina.

Connect your data. Pick a template. Add your branding. Hit send.

14-day free trial · No credit card · Live onboarding included
Start free trialBook a demo